Walk Up the PR Ladder and Get the Coverage You’ve Been Wanting

Get your free guide and walk your way up to great PR coverage. From home-town coverage to notional coverage. Get seen. Be heard. Make an impact.

What’s inside?

Here's the secret sauce: Instead of focusing solely on your organization's achievements, strive to uncover the human angle behind the story.

Writing Your Press Release

Research your local community newspapers, online publications, and niche blogs that cater to your target audience's interests.

Sending Your Press Release

Think of press release distribution as a marathon, not a sprint. Aim to send out at least one release per month. But don’t stop there!

Building Habits

As you gain momentum and visibility with smaller or more local outlets, it's time to set your sights higher and aim for larger ones.

Walking Up the Media Ladder

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